With over 15 years of experience in digital marketing, financial content creation, and public speaking, I am dedicated to helping individuals and organizations reach their goals. Outside of my corporate role, I work on:
- Empowerment Coaching: Offering personalized guidance to help clients overcome challenges and achieve their personal and professional goals.
- Content Creation: Crafting engaging and impactful content tailored to various needs and platforms.
- Public Speaking: Delivering motivational talks and workshops to inspire and educate audiences.
- Financial Content Creation: Providing expert insights and strategies for financial growth and management.
- Author: Sharing insights and inspiration through my book, How We Got Here, which explores personal and professional growth through transformative experiences.
Current Corporate Roles:
- Salesforce (April 2021–Present)
Digital Program Manager & Senior Campaign Manager (2018-2021)
I lead the Salesforce onboarding program for Marketing Cloud, which is Salesforce’s digital marketing platform that helps businesses manage email campaigns, customer journeys, and omni-channel marketing efforts. My role includes developing strategy for onboarding programs, analyzing data, aligning with stakeholders, and managing omni-channel campaigns, events, and global success programs.
Current Boards and Advisory Roles:
- Salesforce, Asiapacforce Equality Group (2023- Present)
Board Member
Leading communication strategies at Asiapacforce to amplify AAPI voices and drive impactful.
- Ukleja Center for Ethical Leadership, CSULB (2023–Present)
Faculty Fellow
Teaching networking, interviewing, and professional branding to students.
- Advertising Alliance for Mental Health (2023–Present)
Board Member
Advocating for mental health awareness in the advertising industry.
- Student Center for Professional Development, CSULB (2023–Present)
Board member
Provide mentorship and guidance to students, helping them develop professional skills and career strategies.
- Leadership Long Beach (2023–2024) Board Member
Fostering leadership development and community engagement.
Certifications:
- Strategic AI Program
University of Colorado Colorado Springs
Issued December 2023
- Leadership Long Beach Graduate
Leadership Long Beach
Issued June 2023
- Accelerate Leadership Program Certification
Salesforce
Issued May 2022
- Women in Leadership Certificate Program
California State University, Chico
Issued February 2022
- Digital Marketing Certification
The George Washington University
Issued December 2020
- Salesforce Certified Marketing Cloud Email Specialist
Salesforce
Issued January 2018
Education
- California State University, Long Beach
Bachelor of Science, Business Marketing
Past Experience:
- eHarmony (November 2015–May 2017)
Product Marketing Manager
Directed multi-channel strategies including email, banners, and promotions. Managed lifecycle marketing, promotional pricing, and performance analysis.
- American Apparel (June 2015–October 2015)
Senior Digital Marketing & Program Manager
Oversaw email marketing programs and revamped the loyalty program. Coordinated creative development and campaign optimization.
- Fresh & Easy (September 2014–June 2015)
Email & Digital Marketing Manager
Managed email campaigns and digital content, optimized email program effectiveness, and handled vendor relationships.
- AXS.com at AEG (February 2013–September 2014)
Email Marketing Specialist
Executed email marketing campaigns for multiple venues, handled customer segmentation, and coordinated with design and technical teams.
- Experian Marketing Services
- Senior Account Manager (October 2011–January 2013)
Managed email marketing campaigns, worked with Fortune 500 clients, and provided strategic recommendations.
- Account Manager (November 2009–October 2011)
Set up and deployed email campaigns, managed subscriber databases, and collaborated with clients on strategy improvement.
- CheetahMail (2001–2003)
Email Marketing Specialist
Developed and managed email marketing campaigns for diverse clients.